Over the five years of writing this blog, I don't think I've moaned more than when designing tshirts.
The moaning (and the designing) were necessary because t-shirts formed (and still form) a vital part of the webcomic moneymaking ecosystem. The combination of low order requirements/reasonable profit margin/quick turnaround/potential quasi-viral popularity outside the comic sphere made printed tees the foundation stone of making a living out of your comic on the internet.
Like all bubbles, it had to burst. And this was a bubble - in the early to mid-oughts, printed tees enjoyed a popularity that they hadn't since the seventies heyday of "I'm With Stupid". Around 2007, it got a lot harder to sell designs. And because almost everyone I know in comics had been strip mining memes for five years, there was almost nothing left to say on them! When I stopped seeing people at rock shows wearing webcomics tees or Threadless tees it was obvious that the jig was up. Ubiqity bore obselescence. The hip nation didn't want tshirts any more. They had bought big into checked shirts.
You can still sell a shirt or two if you want. Stick something a nerd recognises on it (an Ewok, the Higgs Boson particle, Omega Supreme flanked by Cindy Birdsong and Diana Ross) and there you are. But where's the pleasure in printing endless variations on "here's something you recognise"?
Now, I've got nothing against nerds, my dad worked with a nerd once and there was one in the year below me at school. And I have seen every episode of Babylon Five - twice! But I can't hoe that row. People can tell I'm not into it.
Those years of the super hit t-shirts I made - Bears Will Eat You, Books Rule etc sold and sold for years on the back of a couple of hours effort - really spoiled me. But it was a great run.
I can't tell if I quit or if I've been fired. But I've made one last shirt. Buy it if you like it.